Getting key stakeholders and the public to react positively to your narrative takes experience, creativity and well-thought-out strategies to achieve desired outcomes. Prioritizing and proactively aligning public policy and organizational goals can positively change attitudes and behaviors within key audiences, such as stakeholders, the media and the broader public. To positively change behaviors or attitudes—especially those of the public—is never easy. Yet, this proactive work serves as the backbone of any organization’s public and legislative outreach efforts, especially at a time when a growing number of agencies and commissions vie for attention with legislators, stakeholders, the media and the broader public.
ADVOCACY COMMUNICATIONS
With a growing number of people living online, Miller Public Affairs has extensive experience effectively using social media outlets reach a broad audience of key constituencies.
Our team is constantly working with our strategic partners to evaluate the efficacy of new online technologies, including digital advertising and geo-targeting to reach specific audiences. This type of advertising allows us to maximize views and click-through while ensuring our message is reaching the right people at the right time.
DIGITAL OUTREACH & ADVERTISING
Miller Public Affairs Group is one of the best-known and most senior-level strategic communications firms in California. We know that the position an organization or agency is perceived to hold can be vitally important to its success. We have developed innovative programs for some of the country’s largest organizations to assure accurate and positive awareness among their key audiences.
STRATEGIC COMMUNICATIONS
Public Affairs Group has developed and implemented targeted public affairs and issues management strategies for some of California’s largest employers and public initiatives. Miller Public Affairs Group takes an experienced-based approach by helping clients develop a strategy, then directing the strategy’s implementation to address some of today’s largest issues. As a result, issues management becomes an integral part of an organization’s way of influencing its constituents or customers and neutralizing opponents.
ISSUE & REPUTATION MANAGEMENT
MEDIA RELATIONS
Miller Public Affairs Group is one of the best-known and most senior-level strategic communications firms in California. We know that the position an organization or agency is perceived to hold can be vitally important to its success. We have developed innovative programs for some of the country’s largest organizations to assure accurate and positive awareness among their key audiences.
LATINO OUTREACH
Getting your message out to your key audiences and recognizing cultural sensitivities, regardless of language barriers, is important. Also, vitally important, is ensuring that the message translates across cultural lines. Miller Public Affairs Group not only offers translation services, but also provides strategic analysis of messages to ensure translations maintain the integrity of the message.